There is a group of individuals that have strong opinions, are responsible for significant amounts of purchases with the US and will be the communities, decision makers and world changers of the future…teenagers! Just like every age group, they have their own characteristics and requirements, and have particular interests. Entertainment is a significant part of life for many young people. Concerts, clubs, comedy events, parties and many more are a predominant part of the social lives of teenagers. As any good marketer knows, your campaign must be targeted to the segment you are intending to reach…. And when you are trying to reach the teenage demographic, you will have a challenge on your hands. But outdoor advertising is a form of media that can appeal to everyone. And AGMedia bring you the widest choice of effective outdoor media.
Outdoor media appealing to teenagers
Whether, as a marketer, you are organising a concert, a sports event, a party or comedy night for young people, you will need to ensure you market effectively in order to make a profit on your event. The key to attracting young people is to making your event seen popular and in demand for their age group, if they believe their peers will be attending, young people are more likely to find something desirable. Utilising outdoor media – city light pole banners, exterior building banners placed around the event venue or shopping malls or interior banners inside the mall – full of lively imagery, aspirational design and a “fun” look – it is likely to capture the attention of the audience you are looking to attract. For example, a bold, colorful exterior building banner placed on the outside of the venue for a concert, with the added text “Tickets selling fast” or a quote from various sources such as reviews “Best concert I have seen this year” can help create the perception of popularity and desirability. With outdoor media, your tickets will be selling fast.
Call AGMedia for our range of outdoor media.