It’s not a new thing to have trends that attract large groups of people. For example, Star Trek has been around for many years and groups of people formed conventions where they would meet likeminded fans at central locations. Growing over the past few years, Fan conventions are an expanding commercial experience. Events such as ComicCon whereby tickets are sold and merchants attend to sell their goods, Stars of popular shows attend and there are more than a couple of days of entertainment, have become increasingly more well known. Popular TV shows like Big Bang Theory have made it more acceptable to visit fan conventions, so how do potential guests know when they are on, who will be there and how to get tickets? Outdoor advertising is the answer!
Attracting People To Events With Outdoor Advertising
It may seem that some fan conventions sell out quickly, but in fact for many events, some days are more popular than others, some sell quickly while others do not. For any event, it is essential to promote at the right time and to a wide audience in order to sell as many tickets as possible as you need to profit as well as cover costs. Outdoor media is the ideal choice for advertising fan conventions. Exterior building banners on the event building would be a perfect option. Your potential audience could be any of the thousands of commuters that pass by and see your banner every day. A clear, impactful banner will work to attract the attention of everyone so make sure all the contact information is included! If you need any help in developing an outdoor media campaign, AGMedia are outdoor marketing experts and can offer you support in design, print and installation of your outdoor advertising efforts.