The summer is long over and as we approach October, we are coming up to some of the memorable seasonal events that get people talking and interacting. Halloween is just around the corner, thanksgiving and, of course, Christmas. For anyone who is marketing their events, from fundraisers to exhibits in museums, school concerts or musicals, this gives some interesting ideas for adding to outdoor media. But what makes for a good outdoor media campaign, and how can you use seasonal trends to make your outdoor advertising more appealing?
Outdoor Advertising All Year Round
For long term City Light Pole Banner Campaigns, you might want to avoid anything too specific in terms of mentioning Halloween or Christmas, in order to create longevity for your campaign, but if you are working on an event or activity that takes place during these periods, it is ideal to use color schemes and even images that trigger thoughts of the season. For example, if you are approaching Halloween and you are hosting a fundraising event, why not make it fun with Exterior building banners, across the street banners or even interior banners in the mall with a combination of orange and black, even a pumpkin or two! And as the holidays approach, a dash of red and green combined with snowflakes or glitter on a series of City Light Pole Banners can help catch the attention of people passing by!
If you are considering an outdoor media campaign, talk to AGMedia, specialists in outdoor advertising to help you decide on how to move forward for a popular and effective campaign. Call us today.